On October 29, 2010, with the aim of creation Coalition on Zaruhi Petrosyan’s case, representatives of 7 non-governmental organizations (Women's Rights Center NGO, Society Without Violence NGO, TufenkianFoundation's Women's Support Center, PINK Armenia NGO, Zangakatun NGO andSexual Assault Crisis Center) dealing with domestic violence issues gathered under the roof of Women’s Rights Center to discuss the further steps to reveal the circumstances of Zaruhi Petrosyan’s suspicious death.
The representatives from the following organizations took part in the meeting-discussion: Civil Society Institute (CSI), Society Without Violence NGO, Women's Resource Center NGO, PINK Armenia NGO, Armenian HR Portal social network and Women’s Rights Center.
Different techniques and methods of promotion of the case have been presented and thoroughly analyzed during the meeting.
A promotional strategy has been elaborated, including street actions, Media coverage as well as online and offline promotion of Zaruhi’s case.
In the end of meeting the responsibilities have been agreed and shared within the members of Coalition.